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Story of – From Idea to The India’s Largest Bus Ticketing Company : BITSAA CEL Bangalore
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When: September 12th, 2009
4:00 PM until 6:00 PM
Where: BITS Pilani, PDC
4th Cross, 12th Main, Indiranagar
Above FitnessOne Gym
Contact: Sidhartha Thakur - 9916027694 (or) Archana - 9739008864

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"I'd rather go by bus. There is nothing nicer in the world than a bus" - Prince Charles.

While British Royalty seems to adore the ubiquitous buses that ply around the world, things are not quite the rosy same, back home. We are in such an era where air travel has emerged to be the greatest challenge to the traditional "by road journey". Just when one would have started to think that only a revolution could save the "bus travel" Industry in India, it really happened.

No longer does an Indian have the dreary task of dealing with the "ticket" or the serpentine queues, heat and dust associated with the Indian version. Everything is taken care of by, which aptly named, is an online ticketing company that delivers tickets right to your doorstep, wherever you may be. A revolutionary idea: conceived and implemented by Phanindra Sama, Sudhakar Pasupunuri and Charan PadmarajuBITSians of the 2002 batch. Founded in Aug. 2006, redBus today has operations across 15 states and offers services for 5000+ routes and has built a robust distribution of over 75000 outlets!  Phani is ranked no #3 amongst India’s Most Promising Entrepreneurs by Business World. He was awarded the Star Entrepreneur of the year at the 3i summit, Mumbai and our very own BITSAA 30 under 30 award. He is also an Endeavor Entrepreneur  and TiE Entrepreneur. He’s being mentored by Mr. Kishore Biyani of Future group and Mr. Sanjay Anandaram of Jumpstartup. He was a State ranker in the Intermediate examination, Andhra Pradesh Sr. Secondary Board, had graduated with distinction from BITS-Pilani, and worked with Texas Instruments, Bangalore before he co-founded redBus.

Phani will talk to us about how his company evolved from an idea, to India's Largest Bus Ticketing Company. He will provide an insight on his journey, from the struggle, till the eventual triumph and the road thereafter. His talk will help throw some light on the challenges that entrepreneurs might face while starting up a new company in Indian environment.


1. 5 Min presentation by BITSAA CEL

2. Talk by Phani

3. Networking Session over snacks

Cover Charge: 100 Rs (towards event management, food and BITSAA fundraising)

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